The world doesn’t need another hoodie brand. But here we are. Because while no one needs another hoodie brand, everyone needs to feel like they belong.

SecondHand Kids isn’t about fitting in — but being ok with who and where you are, even celebrating it.

If you feel it, you’ll know.
SHK. Hoodies you belong in.

A NOTE FROM THE AUTHOR:


SHK started as something personal — a small way to help me make sense of my place in the world. I just made a hoodie for myself.

But the more people commented on it, the more I realised it’s not just me. So if it speaks to you too, enough to wear it on your chest — then it’s a reminder for you as much as me.

— P x


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